Our History

Over a decade ago, The Rowan Group was founded as Rowan Appliances in China, marking the start of a journey driven by a vision to transform lives through technology. Even as our company has evolved in scope and products, our core mission has remained unwavering: to integrate artistry and human-centric design into each of our home appliances.

From the outset, our high-tech R&D team has been instrumental, dedicating their expertise to develop products that not only meet but anticipate consumer needs. This commitment has enabled us to create appliances that do more than function; they inspire and make everyday life better. This foundational period set the stage for all that was to come, laying the groundwork for expansion and innovation that continues to drive us forward today.

In 2017, we broadened our horizons by establishing ROWAN ELECTRIC APPLIANCE LLC in California, USA. This expansion enabled us to quickly establish a significant presence in the North American market and expand our brand portfolio to over 15 dynamic names. Each brand under our umbrella continues to drive forward our mission, showing our dedication to art, technology, and humanity.

As part of our evolution, Rowan Appliance Inc. became the face of our marketing and branding efforts, representing our products and consumer focus globally. Collectively, we operate as The Rowan Group, uniting our expertise and vision under one shared identity.

Our diverse range of products, including everything from fireplaces to air purifiers, showcases our commitment to safety, innovative technology, and cost-effectiveness. This approach helps ensure that every product not only meets essential functional needs but also enhances lifestyle and promotes environmental sustainability. Notably, our brands have gained recognition and success across major online marketplaces such as Amazon, national retailers like Walmart, and Social Media platforms.

The newest addition to The Rowan Group is our office in Torrance, California. This facility is dedicated to expanding our reach and showcasing our innovative products. We remain committed to integrating art, technology, and humanity to profoundly enhance and improve consumer lifestyles.

As we move forward, we remain responsive to the rapid transformations in globalization, individualization, digitalization, and environmental awareness. Our commitment is to adapt and anticipate customer needs, ensuring we continue to lead with innovative and sustainable solutions.

The Rowan Group remains dedicated to its founding mission as we look towards the future. We aim to deepen our integration of digital technologies to enhance user experiences and promote a connected, sustainable lifestyle. By continuing to bring together art, technology, and humanity, we ensure our place at the forefront of the home appliance industry, making a significant impact on the way people live and interact with their environments.